What is Pro Bono?
The term pro bono services implies to providing professional services and expert assistance to organizations serving the social good for free or a symbolic charge, in other words - for public benefit.
In contrast to other forms of volunteerism, pro-bono work utilizes professional expertise and skills to provide services to those who are unable to afford them.
Pro bono is shortened from a Latin expression “pro bono publico”, meaning “for the public benefit”.
In many cases, nonprofit organizations tackling social or environmental problems and serving various disadvantaged groups, lack sufficient resources to get highly qualified professional services. Without such expertise, those organizations have difficulties in accomplishing their goals and making considerable impact on critical issues like the environment, health and education.
Pro bono services make expertise and intellectual resources of the private sector accessible to organizations working for public benefit. By doing pro bono, companies assist communities whose interests a civil society organization represents and serves.