Workshop Video Shooting and Editing

12.11.2024

Pro Bono Company: Hotsale.ge

Beneficiary organization: Social Enterprises

About Social Enterprises:

A social enterprise is an organization that applies business strategies to address social challenges. Unlike traditional profit-driven businesses, social enterprises have a dual mission: to achieve both economic sustainability and social impact, with the latter being the primary focus.

Description of Need:

The rapidly evolving nature of social media demands constant adaptation to new standards and approaches for video content. Staying updated on the latest trends and platform requirements, as well as enhancing technical skills in video editing software, is essential for effective online engagement.

Implemented Works:

On November 11, 2024, hotsale.ge employees, led by Mariam Gelashvili, conducted a 6-hour workshop for social enterprises as part of a pro bono initiative. The session focused on creating video content for social media using the CapCut editing program. In total, the company dedicated 12 hours to the project, including preparation and delivery of the workshop.

Result Obtained:

A total of 11 employees from 8 organizations gained in-depth knowledge of CapCut's features and practical skills for creating and editing social media video content.

Mediator: Pro Bono services are mediated by the Center for Strategic Research and Development of Georgia within the frames of the "Georgian Civil Society Sustainability Initiative”. The initiative is funded by the European Union and co-funded by Konrad-Adenauer-Stiftung (KAS). The project is implemented by Konrad-Adenauer-Stiftung (KAS)